Founded in 2003 and based in Irwindale, California, NRG Innovations designs and manufactures performance-driven automotive accessories for street, drift, drag, off-road, and sim racing enthusiasts. Their core lineup features high-quality steering wheels (leather, suede, carbon, wood-grain, flat-bottom) with various dish depths and materials, alongside quick-release systems, short hubs, racing seats, and shift knobs—all engineered with motorsports-grade materials and precision craftsmanship.

NRG places heavy emphasis on safety, innovation, and authenticity. They enforce an Authorized Dealer Program to ensure genuine parts, support in-house QA testing, and dedicate their 20+ year anniversary to performance evolution . Their “Stay Innovated” ethos is backed by customer-first support, lifetime warranty on core steering products, and a robust online presence with over 150,000 Instagram followers.

Whether you're upgrading for track precision or street style, NRG’s catalog—ranging from deep-dish suede wheels to bolt-in quick-release kits—delivers authentic, race-ready solutions engineered to elevate driving experience and control.